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Retail Case: Why Share of Visual Inventory (SOVI) really matters for Sparkling Soft Drinks in Taiwan?
Getting products listed in target channels is critical, but Share Of Visual Inventory (SOVI) is just as important – ensuring products are physically on shelf and working to grow share of shelf facings will drive increased sales performance. Getting a fast, reliable read on SOVI across key channels and locations can however be challenging, but […] read more...